Bria Weaver

I provide senior-level public relations and influencer strategy leadership to agencies and brands seeking experienced direction without the overhead of a full-time hire. With fourteen years experience across consumer, B2B and regulated industries, I lead communications programs from strategic foundation through execution — with a strong focus on media relations and influencer partnerships. I develop integrated earned and creator strategies, manage campaign elements, guide influencer sourcing and negotiation, manage media outreach, and so much more.

As well, I support thought leadership development and event or conference content programming from both sides of the table. I partner with conferences and industry events to identify and secure credible, engaging speakers, while also working with brands and executives to develop and pitch compelling speaking concepts. From shaping narrative angles and session themes to crafting proposals and coordinating stakeholders, I execute programs that align expertise with audience demand. Whether leading strategy or managing the details of submission and preparation, I bring structure, clarity, and momentum to every engagement.